Taipei, where Hsin Hsin Galaxy runs brand ad accounts across Taiwan and the Philippines

Hsin Hsin Galaxy stopped running its day from the seller center. Ads GMV grew 20% a month.

“Epsilo is where we operate. The seller center is where we spot-check.”
KiKi Huang
Digital Media Manager, Hsin Hsin Galaxy
Unified campaigns
Budget distribution
Performance tracking
AI optimization
Scheduled automation
Cross-platform sync
Unified campaigns
Budget distribution
Performance tracking
AI optimization
Scheduled automation
Cross-platform sync
Unified campaigns
Budget distribution
Performance tracking
AI optimization
Scheduled automation
Cross-platform sync
Unified campaigns
Budget distribution
Performance tracking
AI optimization
Scheduled automation
Cross-platform sync

The problem

More than thirty operators, two marketplaces, two markets, and no single view of any of it. The only way to know what a budget was doing was to open the store and look.

What changed

Epsilo One became the control surface and the seller center became the spot-check. Schedules and ROAS-conditioned scripts carry the routine, so the operators keep the judgment.

Up to 60%

Less manual work in an operator’s day, and hours of it back on mega-campaign days

20%+

Ads GMV growth month over month, with blended ROAS holding flat as spend scaled

100%

Of core operators voted to keep the platform after scoring it every week

One portfolio, fragmented across every storefront login

Operators could not see spend and pacing across accounts without opening each seller center one at a time, and budget corrections landed after the money was already spent.

Every brand sat behind its own console login. An operator carrying a book of brands opened a new seller center for each one, read the day’s numbers, adjusted the budget, and moved to the next. On mega-campaign days the same loop ran three times over, and the day was gone.

The cost was not only time. A budget that had to come down the morning after a mega-campaign came down whenever a human got to it. Overspend was a routine line item rather than an exception, and the risk sat with whoever happened to be awake.

“We used to spend the day inside seller centers, one login at a time, just to keep budgets from running away. Now the schedule and the rules hold the line, and my team spends its judgment on what to grow instead of what to check. Epsilo is where we operate. The seller center is where we spot-check.”
KiKi Huang
Digital Media Manager

One unified workspace, with automation carrying the routine

Hsin Hsin Galaxy moved its brand accounts onto Epsilo One and now works from a single campaign view across Shopee and Lazada in both markets. Operators build ads, read performance, and act in one place instead of switching stores to do the same job repeatedly.

The seller center did not disappear, it changed role. Epsilo became the daily control surface where the work happens, and the console became the place the team spot-checks. That single change is what returns the operator’s day.

“Epsilo gave us one place to run every brand account across two marketplaces and two markets, and the budget schedule alone gives our operators most of their day back. We operate in Epsilo now and only spot-check the seller center.”
KiKi Huang
Digital Media Manager

Automation that holds the line, judgment on top

Budget schedules carry the routine. Budgets step up ahead of a mega-campaign and step back down the morning after, without an operator waiting up for it. Rule-based scripts push budget toward what is already working, lifting the daily cap when ROAS clears the threshold, and hold it back when it does not.

That leaves the operators doing the part only they can do. Confirming a schedule ran takes minutes. The rest of the day goes to product mix, keyword work, creative, and the decisions that actually move an account.

“One workspace for every brand account. The schedule holds the budget line so my team can spend its judgment on growth.”
KiKi Huang
Digital Media Manager

A program the operators chose to keep

The team scored the platform week over week on accuracy, stability, and the manual checking time it still demands. Every core operator voted to continue, trust in automated adjustments landed at 4 out of 5, and Hsin Hsin Galaxy committed to a 12-month partnership.

Ads GMV grew more than 20% month over month with spend scaling in step and blended ROAS essentially flat, growth carried by rules configured once rather than by more hours at the console. Hsin Hsin Galaxy is now extending the same operating model across more of its brand portfolio.

“When we raise something, the Epsilo team comes back fast and it gets fixed. That is why we scored them and voted to keep going.”
KiKi Huang
Digital Media Manager