> ## Documentation Index
> Fetch the complete documentation index at: https://epsilo.ai/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Search Brand Ads

> Create and run a Shopee Search Brand Ads campaign from Epsilo to own your brand searches.

> [!NOTE]
>
> **Find it in** Campaigns, **Create campaign**, then Shopee and Search Brand Ads as the ad tool. **Last updated** 9 Oct 2026.

## Overview

Search Brand Ads show your brand at the top of Shopee search when shoppers look for it. You create and publish the campaign in Epsilo, then confirm it keeps delivering with Ad live time and Missed GMV.

## Before you start

Choose how ad objects are picked.

* **Manual**: tighter control over bids in promo windows. Use it when you have a clear brand keyword plan.
* **Auto**: fewer daily decisions. Use it for your first week on an ad account while you learn the baseline.

Both work with schedules and scripts.

## How it works

**1. Open the create form**

Go to **Campaigns** and select **Create campaign**.

**2. Fill in General**

Pick **Platform** (Shopee), **Market**, **Ad account** and **Ad tool** (Search Brand Ads). Enter a **Name** and the timeline, and set **Ad object selection method**.

**3. Set the budget**

Set the campaign daily budget.

**4. Publish**

Select **Publish** to go live.

> [!WARNING]
>
> Do not schedule two budget changes for the exact same time. They can override each other.

## Use it

### Day-part the budget

Add a [schedule](https://epsilo.ai/docs/automation/schedules.md) that raises the campaign daily budget before your peak hours and lowers it after.

### Scale only when ROAS is healthy

Add a [script](https://epsilo.ai/docs/automation/scripts.md) that raises an ad object's daily budget when ROAS is strong and lowers the bid when ROAS drops.

### What you can automate

* Schedules: campaign max bidding price and daily budget; ad object bid, daily budget and ROAS target; ad placement status, bid and match type.
* Scripts: ad object daily budget, target and bid; ad placement status and bid.

## FAQ

> [accordion] The campaign is not spending
>
> Check Ad live time first. If it is low, delivery was cut by budget, a pause, stock or the wallet. If Ad live time is healthy, check whether your target is too strict.

> [accordion] I can't see where to add ad objects or creatives
>
> Refresh the page and confirm you opened the right campaign, not a draft copy. If the controls still do not show, send the campaign ID to [support@epsilo.io](mailto:support@epsilo.io).

> [accordion] How do I know it is running, not only published?
>
> Add Ad live time and Missed GMV as columns in the campaign table. Ad live time shows delivery stayed on; Missed GMV estimates the revenue lost while it was off.

## Related

> [card] [Networks](https://epsilo.ai/docs/networks/overview.md)
>
> Every network and ad tool Epsilo runs.

> [card] [Homepage Brand Ads](https://epsilo.ai/docs/networks/shopee/homepage-brand-ads.md)
>
> Show your brand on the Shopee homepage.

> [card] [Daily check](https://epsilo.ai/docs/learn/daily-check.md)
>
> Catch a campaign that went dark.


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