> ## Documentation Index
> Fetch the complete documentation index at: https://epsilo.ai/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Sponsored Products

> Create and run a Lazada Sponsored Products campaign from Epsilo and manage each product's bid.

> [!NOTE]
>
> **Find it in** Campaigns, **Create campaign**, then Lazada and Sponsored Products as the ad tool. **Last updated** 9 Oct 2026.

## Overview

Sponsored Products promotes the products you pick on Lazada. You set the campaign in **General**, the spend limits in **Optimization**, then add products and their bids in the campaign table.

## How it works

**1. Open the create form**

Go to **Campaigns** and select **Create campaign**.

**2. Fill in General**

Pick **Platform** (Lazada), **Market**, **Ad account** and **Ad tool** (Sponsored Products). Set the timeline or no end date, and optionally a **Brief** and a **Tag**. **Timezone** follows the ad account and all timing uses it.

**3. Set Optimization**

Set the daily budget and the total budget. Either can be left with no limit.

**4. Add products**

In the campaign table, add ad objects and pick the products to advertise.

**5. Set each product**

For each ad object, set the bid and, if you use them, a tag, a note, a timeline and smart creative.

**6. Publish**

Select **Publish**.

## Use it

### Pause or resume

Change the campaign status or an ad object's status. See [Ad statuses](https://epsilo.ai/docs/campaigns/campaigns-and-ad-objects.md).

### Track delivery

Add spend, impressions and clicks as columns in the campaign table.

## FAQ

> [accordion] The campaign stays in Draft after I publish
>
> Publishing checks the setup, then syncs to Seller Center, which can take a few minutes. Wait 3 to 5 minutes and refresh. If it is still Draft, publish again. After one or two tries, send the campaign ID and the time to [support@epsilo.io](mailto:support@epsilo.io).

> [accordion] Publish is blocked with an error
>
> Do not change settings at random to get past it. Send the campaign ID, ad account and the time of the error to [support@epsilo.io](mailto:support@epsilo.io).

> [accordion] Why does a budget say no limit?
>
> No cap is set. Set a daily or total budget if you want the campaign to stop at a limit.

> [accordion] Why can't I edit the timezone?
>
> It comes from the ad account's market, so every schedule on the campaign uses the same clock.

## Related

> [card] [Networks](https://epsilo.ai/docs/networks/overview.md)
>
> Every network and ad tool Epsilo runs.

> [card] [Sponsored Discovery](https://epsilo.ai/docs/networks/lazada/sponsored-discovery.md)
>
> Reach shoppers while they browse.

> [card] [Daily check](https://epsilo.ai/docs/learn/daily-check.md)
>
> Find products below your ROAS target.


This documentation is built and hosted on [Mintlify](https://mintlify.com), a developer documentation platform.