> ## Documentation Index
> Fetch the complete documentation index at: https://epsilo.ai/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Sponsored Max, product

> Adjust an existing Lazada Sponsored Max product campaign from Epsilo, including Rapid boost and purchase date metrics.

> [!NOTE]
>
> **Find it in** Campaigns, in your Lazada Sponsored Max product campaigns. **Last updated** 9 Oct 2026.

## Overview

Sponsored Max product is the earlier, single product version of Sponsored Max. You cannot create new campaigns with it. You can edit existing ones: budget, target and timeline.

## How it works

**1. Open the campaign**

Find the campaign in **Campaigns**, or open its ad objects.

**2. Change what you need**

Edit the budget, target or timeline.

**3. Confirm in Seller Center**

A green sync entry in the [history log](https://epsilo.ai/docs/campaigns/history.md) means Epsilo sent the change. Seller Center is the final check.

## Use it

### Schedule budget, status and target

Add a [schedule](https://epsilo.ai/docs/automation/schedules.md) for the daily budget, status or target.

### Use Rapid boost in a sale window

Rapid boost pushes harder in flash sales and mega sales without resetting what the campaign has learned.

* Keep the campaign on a ROAS target. **Surge optimization** is only available on a ROAS target.
* Set **Surge optimization** to **Rapid boost**.
* Switching the target metric to max CPC turns Rapid boost off in the same save.

### Report by purchase date

Sponsored Max campaigns can report on the purchase date as well as the click date. Use it when your reporting has to match revenue or fulfilment dates. Switch it with the conversion date selector in the table header. Purchase date applies to ads GMV, orders, items sold, add to cart, their direct versions, and Missed GMV.

## FAQ

> [accordion] Epsilo shows the new ROAS target, Seller Center shows the old one
>
> Refresh Seller Center and check you are looking at the same campaign (name and ID). If it still shows the old value, send the ad account ID, campaign ID and a screenshot to [support@epsilo.io](mailto:support@epsilo.io). Do not repeat the update many times.

> [accordion] How do I know it is really running?
>
> Add Ad live time to the campaign table. A low value means it was paused, out of budget or out of stock for part of the day.

## Related

> [card] [Networks](https://epsilo.ai/docs/networks/overview.md)
>
> Every network and ad tool Epsilo runs.

> [card] [Sponsored Max, store](https://epsilo.ai/docs/networks/lazada/sponsored-max-store.md)
>
> Run the whole store to a target.

> [card] [Weekly and monthly review](https://epsilo.ai/docs/learn/weekly-and-monthly-review.md)
>
> Reconcile by purchase date.


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